Website design
KWO Grimselstrom
Refined aesthetics for a modern digital presence
My Role
As part of the Linkgroup team, I led the UX/UI design for the KWO Grimselstrom website, transforming its digital presence into a visually sophisticated, intuitive and brand-focused experience. The aim was to modernise the site while maintaining its clarity, structure and brand identity, ensuring a seamless user experience.
Challenge
I was responsible for:
- Workshop facilitation to define the project canvas, objectives and user needs with the client in Miro Board.
- Site Architecture & Benchmarking – Analyzed the status quo, researched industry best practices, and optimized the site’s structure.
- Moodboards & Wireframes – Crafted the visual direction and designed intuitive layouts and interactions.
- UX/UI Redesign – Revamped the website with a focus on aesthetics, usability, and engagement.
- Corporate Design Refinement – Lightly adjusted colors and fonts to enhance visual harmony while staying true to the brand.
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THE SOLUTION
- Outdated Design & Structure → Created a clean, modern interface with improved navigation.
- Brand Evolution → Enhanced the existing corporate design while preserving brand recognition.
- Aesthetic & Functional Balance → Introduced refined typography, colors, and layouts for a polished look and smooth UX.
IMPACT
The redesigned KWO Grimselstrom website now offers a visually compelling, structured, and user-friendly experience that reflects the company’s innovative and sustainable energy vision.
View Live Project
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